260303 LIFE IS MONEY (Miyachi Sumire).mp4
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260303.LIFE.IS.MONEY.mp4
A new business trend is emerging, targeting not just a specific generation, but also their parents and grandparents, to boost consumption. A family restaurant chain called "Bandotaro" is experiencing high sales due to its unique approach, offering private rooms and in-house cooking, including rice milling and pickling. The restaurant is popular for family events and can accommodate large groups, with some parties spending nearly 100,000 yen per group. Another example is the resurgence of solid soap, particularly the "Akabako" brand, which is gaining popularity among young people as a affordable cosmetics option. The company, Gyūnyū Sekken Kyōshinsha, still uses traditional manufacturing methods and has expanded its product line to include room sprays and bath products, with some families even collecting various Akabako products. #FamilyBusiness #ConsumerTrends #JapaneseCulture #Foodie #FamilyRestaurants #SolidSoap #Akabako #BusinessInnovations